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Creating Happy Customers, One Order at a Time

3PL Worldwide Announces Multi-Year Contract With World Wrestling Entertainment

[Milford, Conn., May 19, 2009] – 3PL Worldwide, provider of third-party logistics to direct response, e-commerce, and catalog marketers, announced that World Wrestling Entertainment (WWE) has signed a multi-year, multi-million dollar contract for all aspects of inventory management, order fulfillment, call center operations, and customer service. The contract continues the four-year relationship between 3PL Worldwide and WWE, the global leader in sports entertainment. 3PL Worldwide has been given sole responsibility for the customer fulfillment of all 3,000-plus products featured in WWE’s catalogue and e-commerce site ( including apparel, action figures, accessories, DVDs, and video games.

The new contract will fully utilize 3PL Worldwide’s customer service and fulfillment capabilities at its Milford, CT headquarters and warehouse. There is also potential to incorporate 3PL’s newly expanded West Coast operations for special projects. According to Jeff Sgro, Senior Director of E-Commerce and Venue Operations at WWE, “We have had a profitable business relationship with 3PL Worldwide over the past four years and I have known the management for over 10. It just made good business sense to retain 3PL as a partner to help us grow our multichannel retail operations. Our fan base is extremely important to WWE; we want the ability to immerse them in our product. 3PL allows us to do this given their proven record of superior service and technology.”

Clyde Mount, President of 3PL Worldwide, states, “Since we started working together on e-commerce and catalog, 3PL has reduced WWE’s shipping and packaging expense. In addition, our new Interactive Voice Recognition system (IVR) has measurably reduced customer service costs. We look forward to making further improvements to bolster both margins and volume.”

Working with 3PL Worldwide to improve the functionality of and sales at WWE’s online webstore will be netCentrix, LLC. The company will provide ongoing e-Commerce strategy, development and hosting services. Mount notes, “One of the reasons that we are excited to work with netCentrix is the compatibility of its netCache commerce platform with Escalate Retail, 3PL’s preferred order processing system for handling high SKU counts. Tim Echeverria, VP/Commerce Technologies at netCentrix adds, “The scalable architecture of the netCache Merchandising, Customer Personalization and CMS modules are ideal to meet the site’s high volume of visitors and evolve to a new generation of success. We are thrilled to be selected to help grow the WWE® brand to the next level.”

3PL Worldwide fulfills approximately half a million shipments on behalf of WWE annually and the number is growing. At times, it can mean working around the clock to expedite the influx of orders. But as Mount says, “We need to live up to our tagline of ‘Creating happy customers one order at a time.’ That means going the extra step and always treating our clients’ business as though it is our own.”

3PL Worldwide is a provider of third party logistics to direct response, e-commerce, and catalog marketers. The company offers a complete array of order processing, fulfillment services, call center operations, and warehouse and logistics management. 3PL Worldwide’s headquarters are located at 500 Bic Drive, Building 4 in Milford, CT. Information about the company can be found at, or by contacting Randy Pulling, VP Business Development at (888) 456-1940 ext. 7130 or

World Wrestling Entertainment (WWE) has been the recognized leader in entertainment for more than 25 years and has developed into one of the most popular forms of global entertainment today. The company hosts a number of brands including cable ratings leader WWE Raw, Smackdown, ECW, and WWE Superstars, as well as pay-per-view events. WWE is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Chicago, London, Shanghai, Tokyo, Toronto and Sydney.

netCentrix, LLC is an e-Commerce strategy solutions and hosting provider located in Stratford, Connecticut with data center locations in New York City, NY and Atlanta, GA. The company specializes in solutions designed for multi-channel retail and b2b marketers, and counts several of Internet Retailer’s Top 500 companies among its client list. For more information, visit

Clyde Mount, President, 3PL Worldwide, (888) 456-1940 ext 7002,
Randy Pulling, VP Business Development, 3PL Worldwide, (888) 456-1940 ext. 7130,
Jeff Sgro, Senior Director of E-Commerce and Venue Operations, World Wrestling Entertainment, (203)353-5033,
Tim Echeverria, VP Commerce Technologies, netCetnrix, LLC; (203) 870-1201 ext. 112,
Michele Graham, Public Relations, 341 Studios, (203) 570-9195,